Probably so. I think my wife is beautiful. I'd have said at least 90th percentile for looks, certainly when I met her. But she's southeast Asian. I introduced her to a friend who was married to a Chinese who'd already commented on not finding the local southeast Asian population attractive. I asked if he thought she was pretty (right when I'd started getting to know her.) He refused to comment on her looks. I remembered he generally did not find women from the region attractive.
But there does seem to be some general consensus, at least among people who have similar phenotypes, as to what consistutes an attractive face. I can generally agree that most of the 'pretty' leading actresses are pretty, though I might think one is slightly attractive and someone else might think she is the most beautiful woman in the world. And there are a few I think are unattractive, physically, that seem to play female leads that should be played by an attractive women. So I think there some general consensus and some general variability.
But when it gets down to the level of most of us normal people who might be slightly attractive to some people and not to others, one person might think someone is strange looking that another finds attractive enough to pair off with and marry. And some people really care about looks, and others care more about charisma, persona, masculinity, feminity, and those things ring the subconscious emotional bells. Then there are more important issues like faith, values, and character, of curse, which are much more important than looks.