An unsaved man cannot choose to live for god. It is impossible top do so with a sin nature. Paul made that clear in Romans 8:8
Romans 8:8
King James Version
8 So then they that are in the flesh cannot please God.
Human nature in and of itself will never choose God. Paul also revealed to us that the natural man thinks the things of God are foolishness:
1 Corinthians 2:14
But the natural man receiveth not the things of the Spirit of God: for they are
foolishness unto him: neither can he know them, because they are spiritually discerned.
We can only learn to walk in the will of God when we are Born Again and become a new creature with a new heart, new mind, new desire and new destiny.